Ideal Living Merchandise Buyers Mailing List

Acquiring customers via direct response television infomercials (DRTV) lasting 30 minutes, Ideal Living is the leading developer and multi-channel marketer of innovative health, fitness and home products.

SEGMENTS COUNTS THROUGH 03/31/2024
4,429,683 TOTAL UNIVERSE / BASE RATE $90.00/M
 524,815 24 MONTH BUYERS     $90.00/M
 320,901 12 MONTH BUYERS     $5.00/M
 210,892 6 MONTH BUYERS     + $6.00/M
 105,913 3 MONTH BUYERS     + $11.00/M
  FUNDRAISER RATE     $70.00/M
  PUBLISHER RATE     $80.00/M
DESCRIPTION
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Reach information-driven buyers quick to make impulse purchases on products that can make their lives easier, help them stay healthy and fit, and save them time and money. Specializing in the consumer housewares, exercise, and personal care markets, Ideal Living brings to market unique ideas and inventions that have mass appeal.

Tallying over $3 Billion+ in direct response sales, Ideal Living offers one of the most responsive DRTV buyer files on the market. In addition to driving sales through infomercials, the company creates widespread awareness to support sales in a variety of channels including Internet, catalogs, home shopping channels, credit card syndications, telemarketing, and print advertisements.

Current Top Selling Ideal Living Products by Amount of Sales to Date Include:

  • Miracle Blade - $155 Million in Sales
  • Light Relief - $40 Million in Sales
  • Paint Zoom - $35 Million in Sales
  • Comfortisse Bra - $25 Million in Sales
  • Walkfit Platinum - $25 Million in Sales
  • Prosvent - $20 Million in Sales

These home shoppers are strong performers for a wide variety of direct marketing categories including health & beauty, subscriptions, vitamins & natural supplements, self-improvement, travel, fundraising, general merchandise, collectibles, and credit cards. Target them for all innovative consumer products and services.

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: TV GENERATED 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 65% FEMALE 35% MALE  
SELECTS
12 MONTH BUYERS   $5.00/M
3 MONTH HOTLINE   $11.00/M
6 MONTH HOTLINE   $6.00/M
AGE   $11.00/M
DOLLAR SELECT   $11.00/M
GENDER/SEX   $7.00/M
GEO SELECT   $11.00/M
MONTHLY HOTLINE   $16.00/M
MULTI - BUYERS   $11.00/M
PRESENCE OF CREDIT   $11.00/M
PRODUCT   $11.00/M
SCF   $6.00/M
SOURCE   $11.00/M
STATE   $7.00/M
ZIP   $7.00/M
ADDRESSING
KEY CODING  $2.50/M
EMAIL  $75.00/F
FTP  $75.00/F
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