|
COUNTS THROUGH 02/26/2025 |
|
|
4,695,500 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
390,300 |
AVERAGE MONTHLY HOTLINE |
+
$10.00/M
|
|
INTERNET SUBSCRIBERS |
+
$5.00/M
|
|
BOOK BUYERS |
+
$5.00/M
|
|
VIDEO GAMES |
+
$5.00/M
|
|
SCHOOL FURNITURE |
+
$5.00/M
|
|
COMPUTERS/LAPTOPS |
+
$5.00/M
|
|
CELL PHONES/CELL PHONE CARRIERS |
+
$5.00/M
|
|
OFFICE EQUIPMENT/PRINTERS |
+
$5.00/M
|
|
FINANCIAL SERVICES/BANKING |
+
$5.00/M
|
|
STATIONERY/PRINTER PAPER |
+
$5.00/M
|
|
GAS CARDS |
+
$5.00/M
|
|
GIFT CARDS (STAR BUCKS) |
+
$5.00/M
|
|
The FLA - Fair Lending Friendly - College Students have all been screened to make sure they meet the requirements of the Fair Lending Act. Their credit scores were not used nor are they available as a selection on this file. What this file delivers is College Students now ready to start their own credit journey with a credit card, savings/checking account, IRA or other financial service? This makes them excellent prospects for ITA (Invitation to Apply) offers. These college students can use the boost a credit card can give them by extending their available budget to buy more books at the college/university bookstore, stationery/office supplies, gas and other sundries. Like Starbucks! College students have also been proven to be open to trying new brands. Now is the time to earn their loyalty! Having the assurance that all the students on this file are FLA-friendly should bring peace of mind to your mailers. There are matching emails available for multichannel campaigns. The FLA - Fair Lending Friendly - College Students file is a great tool for prospecting and customer reactivation. It is now available for omnichannel marketing, onboarding, and DSP delivery and licensing – please call for more information! |
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
MULTI SOURCED, DIRECT RESPONSE, INTERNET/ON-LINE, OPT-IN E-MAIL |
PRIVACY: |
CONFIRMED OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
50% FEMALE 50% MALE |
|
AGE |
$5.00/M |
CREDIT CARD BUYERS |
$5.00/M |
GENDER |
$5.00/M |
GEO SELECT |
$5.00/M |
INCOME |
$5.00/M |
LIFESTYLE |
$5.00/M |
MAIL ORDER BUYERS |
$5.00/M |
RECENCY |
$15.00/M |
RENTER |
$5.00/M |
ADDRESSING |
KEY CODING |
$5.00/M |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
|