AMERICAN LUNG ASSOCIATION DONOR MASTERFILE Mailing List

Founded in 1904 to fight tuberculosis, the American Lung Association is the oldest voluntary health organization in the United States. The American Lung Association funds research to fight lung disease in all its forms, with special emphasis on asthma, tobacco control and environmental health. Its advocacy programs play a major role in the passage of clean air legislation. Their public programming educates children and their families on childhood asthma and the dangers of smoking and second-hand smoke.

SEGMENTS COUNTS THROUGH 01/31/2025
528,443 TOTAL UNIVERSE / BASE RATE $75.00/M
 224,147 6 MONTH DONORS     $90.00/M
 276,804 12 MONTH DONORS     $85.00/M
 406,562 24 MONTH DONORS     $80.00/M
 528,443 36 MONTH DONORS     $75.00/M
  NON-RECIPROCAL     + $20.00/M
DESCRIPTION
listGraphic

Founded in 1904 to fight tuberculosis, the American Lung Association is the oldest voluntary health organization in the United States. The American Lung Association funds research to fight lung disease in all its forms, with special emphasis on asthma, tobacco control and environmental health. Its advocacy programs play a major role in the passage of clean air legislation. Their public programming educates children and their families on childhood asthma and the dangers of smoking and second-hand smoke.

 

Donors to ALA contribute because they realize that poor physical health and environmental conditions greatly impact the quality of life of families and communities. They are responsive donors to health related offers in various straight and premium packages.

 

www.lung.org


Demographics:

  - Average Age 76
  - Average Income $74,000
  - Females 52%
  - Males 40%
  - $250,000 Median home value
  - Majority hold professional and managerial positions
  - Large portion of these donors are retired


All orders cancelled after merge and/or mail date will be billed at full rental rate.  Orders cancelled prior to merge will be billed a $150/F fee plus $10/M run charges and all applicable selection charges.  List owner/manager needs to be notified of any cut backs or cancellations before the merge happens.

 

*Count requests and Orders which need zip file breakouts will incur the $35/F fee for scf/zip files up to 5.  Any additional scf/zip files will be charged at $5 each.

 



ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 52% FEMALE 40% MALE  
SELECTS
$10+   $15.00/M
$15+   $20.00/M
$20+   $25.00/M
$5+   $8.00/M
*SCF/ZIP PROCESSING FEE   $35.00/F
12 MONTH HOTLINE   
24 MONTH HOTLINE   
6 MONTH HOTLINE   
AGE   $15.00/M
ETHNIC/ETHNICITY   $15.00/M
GENDER/SEX   $8.00/M
INCOME SELECT   $10.00/M
LIFESTYLE   $15.00/M
MULTI DONOR   
RECENCY   
RELIGION/RELIGIOUS   $15.00/M
REUSE MINIMUM CHARGE   $200.00/F
SCF   $8.00/M
STATE   $8.00/M
ZIP   $8.00/M
ADDRESSING
KEY CODING  $3.50/M
EMAIL DELIVERY (FLAT FEE)  $75.00/F
FTP (FLAT FEE)  $75.00/F
RUN CHARGES  $10.00/M
RELATED LISTS
WILAND NONPROFIT/FUNDRAISING/DONOR DATABASE
SPECIAL OLYMPICS INTERNATIONAL
AICR - AMERICAN INSTITUTE FOR CANCER RESEARCH DONORS
AMERICAN DIABETES ASSOCIATION DONORS
ALZHEIMER'S DISEASE RESEARCH
NATIONAL FOUNDATION FOR CANCER RESEARCH
LEUKEMIA & LYMPHOMA SOCIETY, THE
AMERICAN HEART ASSOCIATION DONORS
AMERICAN CANCER SOCIETY
WOUNDED WARRIOR PROJECT