The Chatelaine French Magazine Canadian Subscriber Insert Program provides marketers with the personal contact information to the French-speaking women of Quebec who subscribe to Chatelaine Magazine Canadas largest women’s brand. These highly responsive consumers rely on Chatelaine to provide content in their native tongue on nutritious recipes, current affairs, home decor, culture, relationships, fashion, lifestyles, style, entertainment, and health. These subscribers actively seek products ranging from cosmetics to clothing to fitness equipment.
Chatelaine French Magazine Subscriber Quick Facts:
- The audience comprised of French-speaking Canadian women
- The average age range of 52
- Average household income of $72,320
- 57% are principal grocery shoppers
- Use at least 3 cosmetic products daily
- Purchase large ticket items like furnishings, home accessories, and window treatments
- Half own their own homes
Chatelaine Magazine provides French-speaking women in Quebec with fresh perspectives and content on lifestyle solutions. They subscribe to the magazine to get must-read features, personal stories, advice and practical tips on preparing quick and easy food dishes, decorating their homes, staying healthy, fitness running guides, top books and movies, trend-setting fashions, flattering makeup, time organization tip and creating happy home lives. They earn above-average incomes and have the disposable income to travel, attend concerts and theater shows, cook gourmet foods, go to the health spa, or enjoy a relaxing facial to make the most of their full and busy lives.
Canadian French-speaking women in this list purchase products on a daily basis for personal, and business use. They purchase lifestyle magazines, casual attire, business apparel, footwear, snacks, toys, electronics, home furnishings, home decor, major appliances, skin care products, and wellness products. They frequent dining establishments, gyms, museums, nightclubs, festivals, beauty salons, travel agencies and more.
Chatelaine French Magazine subscribers are open to offers from food and beverage suppliers, travel and event coordinators, credit card issuers, publications, restaurant, and sports bar establishments, hospitality industry, beauty care providers, fitness providers, real estate agents, and other related offers.
GENERAL REQUIREMENTS
+ 40,000 inserts minimum
+ Insert must be written in French
+ Insertion order required
+ A three-week deadline for materials needed prior to national close date + Limited inventory (bookings are on a first come basis so alternative months will be suggested)
+ A blow-in card cannot fall in the center of a book
INSERT SPECIFICATIONS
+ Paper Stock:
Minimum paper stock: 70lb coated or 70lb hi-bulk
Maximum paper stock: 7pt for a 2 page and 80lb for a 4-page blow-in card
+Mechanical Specifications: Insert dimensions:
2-page blow-in card: Minimum size: 3 1/2 inches wide x 3 1/2 inches deep Maximum size: 6 inches wide x 6 inches deep
4-page blow-in card: Minimum size: 3 1/2 inches wide x 3 1/2 inches deep Maximum size: 6 inches wide x 6 inches deep
PROGRAM PRICING + All insert rates are custom quoted based on unit size, weight, paging, and paper stock QUANTITIES + Circulation subject to change since subscriptions are in real time CREATIVE + All inserts subject to creative approval
+ To ensure proper control and insertion of supplied inserts the following procedures must be strictly adhered to when shipping inserts |