|
Wiland has the largest consumer transaction database of its kind, with data on 235 million unique consumers contributed by more than 3,500 participating catalog/online merchants, store retailers, publishers, and nonprofit organizations. With data covering 15 billion transactions worth $2 trillion, Wiland understands the purchasing behavior of virtually every adult in the U.S., providing database clients with access to over 110 million catalog and online buyers. Using this massive data resource and proprietary predictive modeling, Wiland helps multichannel retailers affordably acquire new customers, profitably reactivate lapsed buyers, and maximize housefile performance.
USE OF THE DATABASE IS LIMITED TO CLIENTS ONLY. However, the steps to becoming a client are simple and straightforward. Participation is free, as is the development of custom models and detailed reporting. Clients pay only for the final audience output selected for deployment in offline and online channels.
To learn more about how you or your clients can leverage the power of the country’s most comprehensive consumer database, please contact your Client Services representative.Or, to learn more about becoming a Wiland client, contact Kristen Sheridan, SVP New Business Development, at ksheridan@wiland.com or 773-510-4062.
Among the Catalog/Online Buyer categories in the Wiland database are:
-
Apparel & Accessories Buyers, Infants & Children
-
Apparel & Accessories Buyers, Family Casual
-
Apparel & Accessories Buyers, Family Midscale
-
Apparel & Accessories Buyers, Family Shoes
-
Apparel & Accessories Buyers, Family Upscale
-
Apparel & Accessories Buyers, Men's Big & Tall
-
Apparel & Accessories Buyers, Men's Downscale
-
Apparel & Accessories Buyers, Men's Jewelry
-
Apparel & Accessories Buyers, Men's Midscale
-
Apparel & Accessories Buyers, Men's Shoes
-
Apparel & Accessories Buyers, Men's Upscale
-
Apparel & Accessories Buyers, Teen
-
Apparel & Accessories Buyers, Women's Downscale
-
Apparel & Accessories Buyers, Women's Intimate
-
Apparel & Accessories Buyers, Women's Jewelry
-
Apparel & Accessories Buyers, Women's Midscale
-
Apparel & Accessories Buyers, Women's Plus Size
-
Apparel & Accessories Buyers, Women's Shoes
-
Apparel & Accessories Buyers, Women's Upscale
-
Art, Crafts, & Needlework Product Buyers
-
Auto Parts & Accessories Buyers
-
Beauty Product Buyers
-
Bed & Bath Product Buyers
-
Book, Music, & Movie Buyers
-
Children's General Merchandise Buyers
-
Children's Toys & Games Buyers
-
Collectibles Buyers, Female Oriented
-
Collectibles Buyers, General
-
Collectibles Buyers, Male Oriented
-
Computer & Electronics Buyers
-
Furniture Buyers, Indoor
-
Furniture Buyers, Outdoor
-
Gift Buyers, Downscale
-
Gift Buyers, Inspirational
-
Gift Buyers, Midscale
-
Gift Buyers, Parties & Occasions
-
Gift Buyers, Personalized
-
Gift Buyers, Upscale
-
Handyman/Tool/Woodworking Product Buyers
-
Health Product Buyers
-
Home Décor Buyers, Downscale
-
Home Décor Buyers, Midscale
-
Home Décor Buyers, Upscale
-
Home Organization Product & Gadget Buyers
-
Horticultural & Gardening Product Buyers
-
Kitchen Product Buyers
-
Outdoor Sports & Fitness Buyers
-
Pet Product Buyers
-
Specialty Food Buyers, Baked Goods
-
Specialty Food Buyers, Coffee & Tea
-
Specialty Food Buyers, Meat/Cheese/Fruit
-
Specialty Food Buyers, Wine & Accessories
-
Specialty Food Buyers, Wine & Accessories
-
Sporting Goods & Apparel Buyers
|
