THE WALRUS MAGAZINE Mailing List

A magazine that combines the best of Harper's, Atlantic Monthly, and The New Yorker but with a totally Canadian perspective.

SEGMENTS COUNTS THROUGH 11/01/2024
16,632 TOTAL UNIVERSE / BASE RATE CAD $400.00/M
DESCRIPTION

 

PRICES ARE IN CANADIAN FUNDS

 

This is a list of subscribers to a magazine that combines the best of Harper's, Atlantic Monthly and The New Yorker but with a totally Canadian perspective.  With wit and intelligence, The Walrus applies the world's best thinkers and writers to Canadian concerns, both domestic and international.

Subscribers are well educated, well read and engaged. 

This list is a must-test for financial, fundraiser, subscription and consumer product offers.

 

Call for a sample copy of The Walrus today!

  

Source: 99% Direct Mail Sold  

Average Unit of Sale: $29.75/year (10 issues)-Canadian funds

  

This list is updated every 6 months.

  

Mailer must be willing to reciprocate with The Walrus.

Mailers must complete a List Rental Agreement Form for each order. 

  

*Age and income data is overlaid from a variety of public and corporate sources who gather this information at a postal code (8-12 household on average) level.


TERMS:

Any order placed will incur a set up fee of $25.00.

$100.00 fee will apply to all cancelled orders. For shipped orders, applicable run charges plus format fees will also be incurred. Full charges will apply for orders cancelled after a Merge Purge and/or the Mail Date.

  

*A minimum of 1,000 names applies to all re-use orders


 

PROVINCIAL BREAKDOWN  
NL 0.84% NB 1.52% MB 2.93% BC 20.62%
NS 3.25% QC 5.46% SK 2.81% YK 0.22%
PE 0.31% ON 53.91% AB 7.92% NT 0.22%


Please Note: Prices are subject to change and approval by list manager at time of order.

List Owner asserts that this list is subject to and compliant with Chapter 5 of the Statutes of Canada 2000.
Status Recorded: 21-NOV-03

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: CANADA 
GENDER: 40% FEMALE 40% MALE  
SPENDING: CAD $29.75 AVERAGE ORDER 
SELECTS
AGE   CAD $20.00/M
FSA   CAD $10.00/M
GENDER   CAD $10.00/M
INCOME SELECT   CAD $20.00/M
KEY RECORDS   CAD $3.00/M
PROVINCE   CAD $10.00/M
RECENCY   CAD $15.00/M
SOURCE   CAD $10.00/M
ADDRESSING
KEY CODING  CAD $10.00/M
E-MAIL  CAD $75.00/F
FTP  CAD $75.00/F
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