|
COUNTS THROUGH 04/28/2025 |
|
|
| 3,650,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 300,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
| 900,000 |
LAST 3 MONTHS |
+
$15.00/M
|
| 1,800,000 |
LAST 6 MONTHS |
$10.00/M
|
| 3,600,000 |
LAST 12 MONTHS |
|
|
|
|
The “Help Needed” file is comprised of consumers who are struggling to pay their bills. They are all running behind and are ready for some help and new ideas to prevent them from getting any further behind the eight ball so to speak.
This file is excellent for prospects who need new plans in order to reach out for a payday loan, secured credit card, debt consolidation, subprime credit, or financial assistance offers with monthly utility bills. The Help Needed file is updated and refreshed every 30 days in order to provide your mailers with the most accurate file.
We’ve identified through our own proprietary software, consumers who have income ranges from $48 - $55K+ - The age range is 40-75. And they are all responsive to online & off line offers.
|
|
| POPULARITY: |
 98 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT RESPONSE, MULTI SOURCED |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
70% FEMALE 30% MALE |
|
|
| AGE |
$5.00/M |
| EMAIL ADDRESS |
$40.00/M |
| ETHNICITY |
$10.00/M |
| GENDER/SEX |
$5.00/M |
| GEO |
$5.00/M |
| INCOME SELECT |
$5.00/M |
| MONTHLY HOTLINE |
$20.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
|
