|
COUNTS THROUGH 04/28/2025 |
|
|
7,800,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
375,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
1,125,000 |
LAST 3 MONTHS |
+
$10.00/M
|
2,250,000 |
LAST 6 MONTHS |
+
$5.00/M
|
45,000,000 |
LAST 12 MONTHS |
|
125,000 |
HISPANIC MONTHLY HOTLINE |
+
$20.00/M
|
375,000 |
LAST 3 MONTHS |
+
$10.00/M
|
750,000 |
LAST 6 MONTHS |
+
$5.00/M
|
1,500,000 |
LAST 12 MONTHS |
|
250,000 |
AFRICAN AMERICAN MONTLY HOTLINE |
+
$20.00/M
|
750,000 |
LAST 3 MONTHS |
+
$10.00/M
|
1,500,000 |
LAST 6 MONTHS |
+
$5.00/M
|
3,000,000 |
LAST 12 MONTHS |
|
|
The Dollar Store Buyers of today enjoy finding household items, from wrapping paper, office, home and party supplies all for the price of $1.00! A $50.00 shopping spree (the average amount spent) at the Dollar store buys a lot of stuff. Everyone loves a bargain, but no one loves a bargain more than these Dollar Store devotees.
A $50.00 shopping spree (the average amount spent) at the Dollar store buys a lot of stuff. Everyone loves a bargain, but no one loves a bargain more than these Dollar Store devotees.
- 30% male
- 70% female
- Average income is $35,000!
Minimum order is 5,000 names. Pre-pay for all first time customers. Sample mail piece required with order. Cancellations after mail date require payment in full. 20% discount for recognized brokers. Delivery in 7 business days. This is a one-time rental only. |
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
MULTI SOURCED, DIRECT RESPONSE |
PRIVACY: |
UNKNOWN |
DMA?: |
YES - MEMBER |
STATUS: |
PREFERRED PROVIDER |
GEO: |
USA |
GENDER: |
70% FEMALE 30% MALE |
SPENDING: |
$35.00 AVERAGE ORDER |
|
$10+ BUYERS |
$5.00/M |
$20+ BUYERS |
$5.00/M |
$25+ BUYERS |
$5.00/M |
$50+ BUYERS |
$5.00/M |
12 MONTH HOTLINE |
|
18 MONTH HOTLINE |
|
3 MONTH HOTLINE |
$10.00/M |
6 MONTH HOTLINE |
$5.00/M |
AGE |
$5.00/M |
CHILDS AGE RANGE SELECT |
$5.00/M |
COUNTY |
$5.00/M |
DOLLAR SELECT |
$5.00/M |
DWELLING TYPE |
$5.00/M |
ETHNICITY |
$10.00/M |
GENDER OF CHILD |
$5.00/M |
GENDER/SEX |
$5.00/M |
GEO SELECT |
$5.00/M |
HOME OWNER |
$5.00/M |
HOUSEHOLD INCOME SELECT |
|
INCOME SELECT |
$5.00/M |
LENGTH OF RESIDENCE |
$5.00/M |
MAIL ORDER BUYERS |
$5.00/M |
MARITAL STATUS |
$5.00/M |
MONTHLY HOTLINE |
$20.00/M |
NTH NAME |
|
ONE NAME PER SITE |
$5.00/M |
PHONE NUMBER |
$20.00/M |
POSTAL CODE |
$5.00/M |
PRESENCE OF CHILDREN |
$5.00/M |
SCF |
$5.00/M |
STATE |
$5.00/M |
TEENAGERS (AGES 13-19) |
$5.00/M |
ZIP |
$5.00/M |
ADDRESSING |
KEY CODING |
$5.00/M |
CARRIER ROUTE |
NO CHARGE |
CD ROM |
$50.00/F |
CHESHIRE LABELS |
NO CHARGE |
DISKETTE |
$50.00/F |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
KEYING |
$2.50/M |
NTH NAME |
|
P/S LABELS |
$10.00/M |
RUN CHARGE |
$10.00/M |
ZIP + 4 |
NO CHARGE |
|