Reach more than 155,000 households of Army and Navy personnel. Each record has a known affinity with a credit union allowing marketers to differentiate between service branches and identify those men and women who have an established relationship with a financial institution.
It has been shown that military households have higher disposable incomes than the average US family. Government benefits, scholarships, discounts, housing subsidies provide them with more discretionary income. They also tend to be better educated than service members of the past as they are more likely to hold a high school degree and, perhaps, may have attended some college.
Choose from a variety of demographic, psychographic and lifestyle selects to further refine your audience. Spouses, children and family members with varied interest can be very receptive to specific offers including magazines, educational offers, recruitment, online shopping and more.
List is NCOA’d and update bi-monthly. |