|
COUNTS THROUGH 02/03/2025 |
|
|
| 993,405 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 492,065 |
PHONE |
+
$10.00/M
|
| 720,341 |
EMAIL |
+
$45.00/M
|
|
|
|
In recent years, we have seen a dramatic increase in consumers who are supporting GFCO brands. The "Gluten-Free Consumer Revolution" is no longer just a thing... it’s a group of people who are committed to a healthy lifestyle, or have Celiac Disease and must avoid gluten for their health. If you are looking to reach gluten-free advocates/consumers, this list has you covered. Our permission-based list of gluten-free consumer buyers is entirely self-reported. Many of these consumers have the expendable income to spend on organic food establishments and are supporters of many causes, including environmental and animal welfare causes. In as early as 2010, gluten-free product sales had already skyrocketed to more than $2.6 billion, according to the National Foundation for Celiac Awareness. This list is ideal for any marketer who is looking to target health conscious buyers of gluten free products.
Recommended Usage
This list is recommended for a variety of offers and promotions, such as health food, supermarkets, fitness and exercise, smartphone apps, and more.
Consider the Facts:
- By 2020, the gluten-free food market is projected to generate about $2.8 billion
- Food allergies and food intolerances are a growing public health concern, causing higher consumer demand of products that are tailored to meet special dietary requirement
How Our Data is Compiled
Our Gluten-Free Foodies Mailing List is derived from a multitude of public and proprietary feeds both online and offline including: surveys, self-reported individuals, and previous memberships/ purchase history. When you use our data, you are guaranteed accuracy and deliverability. Our compilation team processes the entire database against the National Change of Address (NCOA) file monthly. The list is also CASS certified to ensure further accuracy.
Popular Selections
Age
Gender
Geography
Ethnicity
Income
Occupation
Education Level
Presence of Children
Buying Habits
Credit Cards
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| MARKET: |
CONSUMER |
| CHANNELS: |
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| SOURCE: |
TELEMARKETING, PUBLICATIONS, NEWSLETTER, CREDIT CARDS, MULTI SOURCED, CATALOG, COUPON, RETAIL/POP, ATTENDEES, MASTERFILE ENHANCED, MEMBERSHIP, REBATE, BUYERS, INTERNET/ON-LINE, OPT-IN E-MAIL, DIRECT RESPONSE, LIFESTYLE QUESTIONNAIRE, COMPILED LISTS |
| PRIVACY: |
OPT-IN |
| DMA?: |
NO |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
62% FEMALE 32% MALE |
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| AGE RANGE |
$5.00/M |
| BUYING HABITS |
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| CREDIT CARDS |
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| EDUCATION LEVEL |
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| ETHNICITY |
|
| GENDER |
$5.00/M |
| GEOGRAPHY |
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| INCOME |
$5.00/M |
| OCCUPATION |
|
| PRESENCE OF CHILDREN |
$10.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| A/B SPLIT |
$100.00/F |
| CARRIER ROUTE |
|
| CD ROM |
$75.00/F |
| EMAIL |
$50.00/F |
| HTML CREATIVE DESIGN |
$395.00/F |
| NTH NAME |
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| RUN CHARGE |
$10.00/M |
| ZIP + 4 |
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