Better Homes & Gardens Onsert Media Program Package Insert Program

Meredith onserts carry our partners' brand messaging into the homes of up to 45 million targeted, ready-to-buy consumers each month. Polybagged with Meredith’s trusted magazine brands, onserts literally fall into the laps of an audience ready to click, call, try and buy as subscribers tear into their magazines. The results? New customer acquisition. With scale, turnkey customization and ROI, Meredith Onsert Media delivers content that drives commerce.

SEGMENTS COUNTS THROUGH 10/11/2019
6,952,200 TOTAL UNIVERSE / BASE RATE $80.00/M
DESCRIPTION
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In a world of endless images and infinite choices, we sharpen her vision of the life she wants to live. Better Homes & Gardens stimulates creativity, delivers know-how, and surprises her with fresh ideas she can make her own. We power her passion to live a more colorful life.


Better Homes & Gardens is available to be poly wrapped 12 times a year.

Available poly circulation per issue is 6,952,200

 

CUSTOMER PROFILE

+ Median Age: 54 years

+ Own Home: 73%

+ Median Home Value: $239,691

 

GENERAL


+ With limited inventory (5/issue), onserts often sell out prior to issue close


+ Insertion order required a week prior to national close date





 

ONSERT SPECIFICATIONS


+ Maximum size: 7-7/8” x 10-1/2” 



+ Minimum size: 4” x 6”




 

PLACEMENT


+ Onserts are placed between the back cover and the address vehicle.

 

QUANTITIES


+ Minimum: 500,000


+ Maximum: 6,952,200

Onsert Quantities subject to change




 

PROGRAM PRICING


+ All onsert rates are custom quoted based on unit size and weight

 




CREATIVE


+ Subject to creative & postal approval


+ Creative must exclude the following:


- Mailing indicia
- Space for a mailing address


- The word “catalog” or similar word in the copy referencing the piece


- ISSN or ISBN Number





 

NOTE


+ Meredith reserves the right to reject any onsert that would result in unanticipated postal penalties for the host publication.


+ Meredith must approve the final creative blue lines prior to the printing of the onsert.

 

For more information, visit http://meredithdirectmedia.com/onsert-media

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Package Insert Program  
SOURCE: PACKAGE INSERT SOLD, DIRECT RESPONSE 
PRIVACY: 100% SUBSCRIBERS 
DMA?: YES - MEMBER
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 81% FEMALE 19% MALE  
SELECTS
ADDRESSING
KEY CODING  NOT AVAILABLE
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