|
COUNTS THROUGH 03/19/2025 |
|
|
| 3,106,533 |
TOTAL UNIVERSE / BASE RATE |
$80.00/M |
| 121,472 |
ONE MO HOTLINE |
+
$10.00/M
|
| 1,041,798 |
GRANDPARENTS |
+
$10.00/M
|
| 2,356,228 |
ONLINE OR CATALOG BUYERS |
+
$10.00/M
|
| 3,011,704 |
EMAIL ADDRESSES |
$125.00/M
|
|
|
|
Reach these parents who are active participants in their child's education and development through reading. These involved parents and grandparents not only encourage reading but purchase books and reading activities for their children and grandchildren.
Digital advertising is available to these avid supporters of childhood reading. |
|
| POPULARITY: |
 99 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
MULTI SOURCED, COMPILED LISTS |
| PRIVACY: |
UNKNOWN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
85% FEMALE 15% MALE |
|
|
| AGE OF CHILD PRESENT: |
$5.00/M |
| AGE: |
$5.00/M |
| BOOK BUYER: |
$5.00/M |
| CREDIT CARD HOLDER: |
$5.00/M |
| DONOR: |
$10.00/M |
| EDUCATION: |
$10.00/M |
| GENDER: |
$5.00/M |
| GEOGRAPHY: |
$5.00/M |
| HOME VALUE: |
$5.00/M |
| HOMEOWNER: |
$5.00/M |
| INCOME: |
$5.00/M |
| LANGUAGE: |
$10.00/M |
| LENGTH OF RESIDENCE: |
$5.00/M |
| MARITAL STATUS: |
$5.00/M |
| PET OWNER: |
$10.00/M |
| RELIGION/ETHNICITY: |
$10.00/M |
| SFDU/MFDU: |
$5.00/M |
| TELEPHONES: |
$25.00/M |
| TRAVEL: |
$10.00/M |
| ADDRESSING |
| KEY CODING |
NOT AVAILABLE |
| CD-ROM/E-MAIL/FTP: |
$75.00/F |
| PRESSURE SENSITIVE LABELS: |
$15.00/M |
|
