From laptops to PDA’s, you can benefit from knowing which high-tech consumers are plugged in to today’s advancing technologies!
Gain valuable insight to consumer behavior and identify early adapters with the High Tech Life File. These savvy consumers enjoy owning a variety electronics and gadgetry – they are well educated and have distinct preferences when it comes to brand identity, e-involvement, and more. Coupled with numerous demographic and lifestyle selects, the High Tech Life File offers a robust soultion for today’s marketer!
Major applications include:
· Broadband/High Speed Internet Services · Computers · Financial and Investment Opportunities · Music Clubs · Retail Offers · Software Packages · Triple Play (Cable, Internet, Telephone) Services · Video/DVD Clubs and Many More!
· Broadband/High Speed Internet Services
· Computers
· Financial and Investment Opportunities
· Music Clubs
· Retail Offers
· Software Packages
· Triple Play (Cable, Internet, Telephone) Services
· Video/DVD Clubs and Many More!
The High Tech Life File is updated every two weeks and DNC suppressed every 60 days. NCOA processing is completed monthly and the file is considered Move Update compliant if mailed within the 95-day NCOA period. Compilation comes from self-reported consumer survey data and product registration cards.