HERSHEYS GIFT CATALOG Mailing List

Hershey's Gifts for Every Celebration Hershey's Gift Catalog features a wonderful assortment of unique and delicious chocolate gift items for the holiday season, as well as for other gift-giving occasions (birthdays, Mother's Day, graduations). Many gift items can be personalized in chocolate to create a spectacular presentation. Whether buying for themselves or sending a gift, these buyers have purchased deliciously irresistible specialty food and gift items for everyone on their gift list. All Hershey's gift products are premium quality and suitable for business, as well as personal gifts.

SEGMENTS COUNTS THROUGH 08/31/2009
104,352 TOTAL UNIVERSE / BASE RATE $95.00/M
 14,410 3 MONTH BUYERS +    $105.00/M
 43,332 6 MONTH BUYERS +    $100.00/M
 104,352 12 MONTH BUYERS +    $95.00/M
  FUNDRAISER/PUBLISHER +    $70.00/M
  COUNTS THRU 08/31/2009 +   
DESCRIPTION

(FORMERLY:  Hersheys Mail Order Gourmet Food and
Gifts)

Hershey's Gifts for Every Celebration

Hershey's Gift Catalog features a wonderful
assortment of unique and delicious chocolate
gift items for the holiday season, as well as
for other gift-giving occasions (birthdays,
Mother's Day, graduations).  Many gift items can
be personalized in chocolate to create a
spectacular presentation.  Whether buying for
themselves or sending a gift, these buyers have
purchased deliciously irresistible specialty
food and gift items for everyone on their gift
list.  All Hershey's gift products are premium
quality and suitable for business, as well as
personal gifts.


These buyers are classic mail order buyers.
Hershey's Gift buyers are an average age 35 - 55
with income of $70,000.

Dollar select is based on last-to-date.

Net name, reuse and telemarketing are not
available.

All orders cancelled after merge and/or mail
date will be billed at full rental rate.  Orders
cancelled prior to merge will be billed a $100/F
fee plus $10/M run charges and all applicable
selection charges.  List owner/manager needs to
be notified of any cut backs or cancellations
before the merge happens.

Updated quarterly.

LAST UPDATE:  09/08/2009
NEXT UPDATE:  12/08/2009

ORDERING INSTRUCTIONS
  • To order this list, contact your List Broker and ask for NextMark List ID #234892 or click here to place your request.
  • 7,500 NAME MINIMUM ORDER $0.00 MINIMUM PAYMENT
  • NET NAME IS NOT ALLOWED
  • REUSE IS AVAILABLE
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL (CATALOG) 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: DOMESTIC (US) 
GENDER: 60% FEMALE 27% MALE  
SPENDING: $63.00 AVERAGE ORDER 
SELECTS
$100+   $40.00/M
$50+   $20.00/M
$75+   $30.00/M
12 MONTH HOTLINE   
24 MONTH HOTLINE   
3 MONTH HOTLINE   
6 MONTH HOTLINE   
AGE   $10.00/M
CONTRIBUTORS/DONORS   $7.50/M
DWELLING SIZE/TYPE   $7.50/M
ENHANCED   $10.00/M
GENDER/SEX   $5.00/M
HOME OWNER   $7.50/M
INCOME SELECT   $7.50/M
MAIL ORDER BUYERS   
PRESENCE OF CHILD   $7.50/M
RENTER   $7.50/M
SCF   $5.00/M
STATE   $5.00/M
ZIP   $5.00/M
ADDRESSING
KEY CODING  
EMAIL DELIVERY (FLAT FEE)  $50.00/L
FUNDRAISING/NON-PROFIT  
KEYING  $2.50/M
MODEM/FTP/BBS (FLAT FEE)  $50.00/L
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