ICOM's TargetSource masterfile is the industry leading postal based survey file.These mail responsive households have provided detailed information on their lifestyles and interests. The masterfile has over X selects available for targeting.
Announcing Epsilon Targeting: aligning the collective resources of Abacus - the largest co-operative database of US multi-channel buyer data - with Epsilon Data Services - the leading compiler of US data, including TargetPlus (formerly known as Advantage Choice), Target NewMover and Trigger Data - and ICOM, the manager of TargetSource - North America's largest direct-response consumer survey database - to provide marketers with the largest and most robust set of data solutions available in the market today.
Formerly titled Epsilon TargetSource Masterfile
ICOM''s TargetSource masterfile is the industry leading postal based survey file.These mail responsive households have provided detailed information on their lifestyles and interests. The masterfile has over X selects available for targeting.
