Olan Mills, Inc. is the industry leader in affordable, high-quality portraits for families throughout the U.S.
Olan Mills has hundreds of professional portrait studio located inside Kmart, Value City and Geoffreys retail locations. Additionally, they are conveniently placed in upscale department stores including Belk, Macy’s, Parisian, Macy’s and Meijer Stores. Olan Mills has stand along locations in select areas nationwide also. For more than 70 years, Olan Mills continues to place strong emphasis on outstanding quality and exceptional customer service with state-of-the-art production facilities. The Olan Mills buyer consists primarily of families with children ages’ newborn-10. They spend an average of $65.00 each time they make a purchase from the portrait studios. Their average age is 42 and average income is $54,500, 71% female buyers. Portrait Locations: - Inserts are placed into the outgoing portrait package envelope - Envelopes are mailed to the studio and picked up by the customer Church Locations: - Inserts are placed into the outgoing portrait package envelope - Envelopes are mailed to buyers’ homes Insert Specs: Minimum size: 3” x 5” Maximum size: 5” x 7” Maximum weight: 0.25 oz. Maximum inserts: 3 per month Minimum weight: 40 lb stock No high glossy pieces accepted No flaps or uneven folds Source 100% direct response
