BASSIN MAGAZINE Mailing List

Published by E-Deals Club Inc. The How-To Magazine for Avid Bass Anglers Bassin' Magazine, published since 1985, has been America's favorite how-to fishing publication. Whether you are an expert angler or just looking to improve upon your fishing skills, Bassin' Magazine provides top-notch instructional pieces, rod and equipment reviews as well as travel and vacation guides. Regular features include how-to stories, proper use of fishing tackle, lures & equipment, proper fishing techniques and the best locations to catch bass. It also includes reviews of new fishing tackle and equipment. Bassin' Magazine focuses on the highly active freshwater bass market. While the focus is on the Largemouth Bass, it also features instructional articles for catching Smallmouth, Spotted and Striped Bass. Editorial content also includes new equipment coverage, travel destinations for bass fisherman, coverage of new boats and motors and instruction on boat maintenance. Subscribers on this list pay for this number one source for bass fishing information.

SEGMENTS COUNTS THROUGH 06/10/2010 386,341 TOTAL UNIVERSE / BASE RATE $90.00/M  386,341 SUBSCRIBERS     $90.00/M   EXPIRE RATE     $75.00/M   FUNDRAISING/NON-PROFIT     $75.00/M   COUNTS THRU 06/10/2010     DESCRIPTION Published by E-Deals Club Inc. The How-To Magazine for Avid Bass Anglers Bassin' Magazine, published since 1985, has been America's favorite how-to fishing publication. Whether you are an expert angler or just looking to improve upon your fishing skills, Bassin' Magazine provides top-notch instructional pieces, rod and equipment reviews as well as travel and vacation guides.  Regular features include how-to stories, proper use of fishing tackle, lures & equipment, proper fishing techniques and the best locations to catch bass.  It also includes reviews of new fishing tackle and equipment. Bassin' Magazine focuses on the highly active freshwater bass market.  While the focus is on the Largemouth Bass, it also features instructional articles for catching Smallmouth, Spotted and Striped Bass.  Editorial content also includes new equipment coverage, travel destinations for bass fisherman, coverage of new boats and motors and instruction on boat maintenance. Subscribers on this list pay for this number one source for bass fishing information. Reader Profile: Median age 48 $48,900 Median household income 77% Married 78% Homeowners 53% College educated 89% Own a boat 83% Own a trailer to transport/haul their boat 92% Own a truck or SUV 92% Own a trolling motor 87% Own a fish finder electronics 76% Plan to upgrade their rod in the next 12 months 83% Plan to upgrade their reel in the next 12 months 85% Report one or more others in the household also fish 94% Consider fishing their number one passion/ hobby Have fished for an average of 39 years Rush:  Less than 48 hours Re-uses must be submitted for clearance prior to mailings. A $50/F fee incurred on canceled orders.  This fee is in addition to any applicable run charges $12.50/M, and processing fees.  Orders canceled after mail date are due in full. Updated monthly. LAST UPDATE:  06/11/2010 NEXT UPDATE:  11/30/2009 ORDERING INSTRUCTIONS To order this list, contact your List Broker and ask for NextMark List ID #129803 or click here to place your request. 5,000 NAME MINIMUM ORDER $0.00 MINIMUM PAYMENT NET NAME IS NOT ALLOWED REUSE IS AVAILABLE

POPULARITY: 95 MARKET: CONSUMER CHANNELS:               SOURCE: DIRECT MAIL  PRIVACY: UNKNOWN  DMA?: YES - MEMBER STATUS: STANDARD PROVIDER GEO: DOMESTIC (US)  GENDER: 11% FEMALE 84% MALE   SELECTS ACTIVE SUBSCRIBERS    AGE   $15.00/M AREA OF INTEREST   $18.00/M CHANGE OF ADDRESS   $15.00/M FORMER/EXPIRED SUBS    GENDER/SEX   $12.00/M HOTLINE   $17.00/M INCOME SELECT   $15.00/M RECENCY   $17.00/M SCF   $10.00/M SOURCE   $10.00/M STATE   $10.00/M ZIP   $10.00/M ADDRESSING KEY CODING  $3.00/M EMAIL DELIVERY (FLAT FEE)  $75.00/L FUNDRAISING/NON-PROFIT   KEYING  $3.00/M MODEM/FTP/BBS (FLAT FEE)  $75.00/L REUSE   RUSH FEE (FLAT FEE)  $200.00/L SHIPPING/HANDLING (FLAT)  $75.00/M ZIP TAPE (FLAT FEE)  $50.00/L RELATED LISTS BASSMASTER MAGAZINE FIELD AND STREAM SIERRA CLUB - MEMBERS ENHANCED MASTERFILE OUTDOOR PHOTOGRAPHER MAGAZINE INFO-LINK: NATIONAL BOAT OWNERS THE NATURE CONSERVANCY CABELA'S-US IN FISHERMAN SHALLOW WATER ANGLER AMERICAN ANGLER MAGAZINE