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www.tradepress.com/lists
PROGRAMS AVAILABLE FOR DATABASE, ONE-TIME, MULTIPLE,
AND UNLIMITED USE.
Send Your Direct Marketing Message to…
• Decision-Makers responsible for commercial and institutional facilities. Office buildings, shopping centers, chain stores, hospitals, government buildings, schools/ universities, hotels, industrial office complexes and many others.
• People in Charge of renovation, retrofit, facilities management and construction for their organizations; those who select building products and related services
• Titled Personnel, by Name at organizations controlling the greatest number of the nation’s non-residential facilities and the bulk of total square footage.
Reach these elusive, hard-to-find professionals by renting the Building Operating Management magazine circulation list.
Building Operating Management’s 100% personalized list can take your message directly to 73,000 building owners/managers responsible for 4.3 million buildings of all types.
Join the growing number of firms that profit by targeting Building Operating Management readers. Test the list for your next marketing program. Reach the building owners/managers you’ve been searching for. The results will convince you.
List Rental Charges
(Rates are for one-time mailing usage only. Programs also available for database, multiple, and unlimited use. Inquire for special rates. )
First-time User Special Test Rate
First-time users of the list qualify for a special 15% discount rate. Contact list manager for details.
Selections Available
Business/Industry, job title, zip code/ SCF/ state, Nth name, square footage, number of buildings, or any combination of these.
Terms and Ordering Information
20% commission on base rate to recognized list brokers. Sample or draft of mailing piece/telemarketing script/HTML required for approval.
*Orders processed within 2-3 days. Minimum charge $750 per order.
*RUSH PROCESSING AVAILABLE
See accompanying information for title categories, market segments and current counts.
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Title Categories
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Total
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(%)
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Executive Management
Building Owners ,Developers, Presidents, Partners, Corporate Offices,
VPs Directors of Facilities, Property & Asset Managers, Building &
Facility Managers
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57,274
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79.10%
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Construction\Engineering Management
VPs/Engineering ,Construction /Project Managers, Physical Plant
& Security Directors, Staff Architects, Building Engineers, Energy
Managers
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13,693
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17.40%
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Architects, Consultants, Contractors, Designers, and others allied to the field
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2,091
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3.50%
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Total Qualified Names
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73,058
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100%
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MARKET SEGMENT
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Total
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(%)
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Commercial Buildings: Office Buildings, Real Estate/Property Management Firms, Developers, Financial Institutions, Insurance Co.’s,
Civic & Convention Centers (including members of AFE, BOMA, CoreNet Global, and IFMA)
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26,884
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40.10%
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Retail Buildings: Shopping Centers, and Retail Chain Headquarters
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2,277
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3.10%
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Educational Buildings: Schools, Colleges & Universities, (including members of APPA)
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21,742
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23.00%
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Government Buildings: Federal, State, County, Municipal,Airports & Military
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6,011
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7%
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Medical Buildings: Hospitals, Nursing Homes, Medical Clinics
(including members of ASHE)
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8,804
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15.00%
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Industrial Buildings: Office and Headquarter Buildings of Manufacturing Firms, Plants, and Utilities
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3,678
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6.00%
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Hospitality Buildings: Hotels, Motels, Restaurant Chains
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1,571
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2.80%
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Building Consultants: Architects, Consultants, Contractors & Designers
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2,091
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3.50%
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Total Qualified Names
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73,058
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100%
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(Other available selections: Region, State, City, SCF)
REACHING BUILDING OWNERS & FACILITY MANAGERS
WHEN TRYING TO REACH BUILDING MANAGEMENT professionals, many marketers aim for a single target labeled "owner." Using this approach, they frequently miss the mark. Only in small organizations does a single owner exist. In a larger organization,there is no individual owner. Buying decisions are made by a broad mix of job titles, which vary with the size and type of organization – presidents, partners, developers, facilities directors,VPs, property managers, physical plant director/engineers and other titles of similar responsibility. THESE decision making executives are the readers of Building Operating Management. They are today’s building owners – the people responsible for renovation/retofit and facilities management. The Building Operating Management List can be rented for your clients’ direct marketing projects. It is the premier list for reaching the building owner market.This list can be targeted or segmented to fit most needs. Select from commercial, medical, educational, government or industrial organizations. Choose from executive or construction/ engineering management, Zip Code/SCF/state selects, Nth name cross-section or any combination of these available at no additional charge.And it’s 100% personalized.
Building Operating Management Subscriber Database
Total Count
73,058
Subscriber
Responsibilities
4.3 million buildings
80 billion square feet
$371.3 billion annual expenditures
| PRODUCT SELECTION INVOLVEMENT |
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PRODUCT CATEGORIES
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Involved
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Readers
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Access Flooring
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68%
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47,633
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Acoustics
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69%
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48,333
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ADA Products
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83%
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58,140
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Asbestos Abatement/Hazardous Waste
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71%
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49,734
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Boilers and Boiler Controls
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60%
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42,029
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Building Automation & Energy Management Systems
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91%
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63,744
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Building Management Software
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87%
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60,942
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Building Sealants,Coatings/Waterproofing Products
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74%
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51,836
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Building Services & Maintenance Contracts
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85%
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59,541
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Carpeting
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92%
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64,445
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Ceilings
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83%
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58,140
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Communications Equipment
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63%
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44,130
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Continuing Education/Training
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75%
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52,536
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Contract Services
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84%
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58,841
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Door Hardware (including Locks,Hinges & Closers)
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83%
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58,140
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Doors/Entrances
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82%
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57,440
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Electrical Equipment/Systems
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84%
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58,841
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Electricity/Natural Gas (from Utilities)
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63%
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44,130
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Elevator Systems & Controls
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65%
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45,531
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Energy Services/Consulting
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63%
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44,130
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Exterior Building Products
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77%
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53,937
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Fiber Optics
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36%
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25,217
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Fire Detection & Sprinkler Systems
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78%
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54,638
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Fire Safety Products
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96%
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67,247
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Furniture Systems
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88%
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61,643
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HVAC Systems and Controls
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95%
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66,546
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Insulation
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71%
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49,734
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Interior Furnishings
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73%
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51,135
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Lighting Products
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95%
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66,546
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Networking (Cable,Wiring,etc.)
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51%
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35,724
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Paint
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81%
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56,739
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Plumbing Products (including Valves & Faucets)
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83%
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58,140
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Power Generation & Protection Equipment
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65%
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45,531
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Resilient/Hard Surface Flooring
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95%
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66,546
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Roofing Systems
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94%
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65,846
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Security & Access Control Products
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94%
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65,846
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Signage Systems
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78%
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54,638
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Structural Building Products
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61%
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42,729
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Wallcoverings
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77%
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53,937
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Water Coolers
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68%
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47,633
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Water Heaters
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71%
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49,734
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Window Film
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61%
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42,729
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Windows
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87%
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60,942
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Wireless Technology
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48%
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33,623
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